Founder advisory

Strategic clarity, prioritisation, and decision-making for founders navigating growth, complexity, or transition.

Operating systems & structure

Designing simple, durable systems for how work actually runs ~ across people, process, and tools.

AI & automation (practical)

Helping founders apply AI where it genuinely saves time, reduces friction, or improves judgement ~ without over-engineering.

Business simplification

Reducing noise, tool sprawl, and unnecessary complexity to create calmer, more focused operations.

Go-to-market & execution support

Support with execution planning, operating cadence, and follow-through once direction is clear.

Transition & reset moments

Support during moments of change ~ scale, stagnation, burnout, or strategic reset.